Blog | Chillibyte

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How Can a Powerful Content Strategy Boost Your Traffic?

From social posts and infographics to email newsletters and blogs, users are absorbing your business’ content from a variety of angles. Content marketing...

06 February, 2018

Why Your Site Needs Long-Form Content

Hello folks. Are you sitting comfortably? Then I’ll begin. I’d like you to settle down and make yourselves comfortable because this blog post is...

06 December, 2017

Is Your Website GDPR Compliant?

How the new regulations will affect your business and what you need to do to ensure your security standards meet the new GDPR...

06 November, 2017

Getting SMART with your SEO goals

As the summer comes to an end and we enter this autumnal season, epitomised by fresh starts with the new academic year beginning,...

08 September, 2017

Google’s Mobile-First Index

Google’s new indexing policy, Mobile-First Index, has been on the horizon for a while now. With 2017 flying past, and the recent talk...

10 August, 2017

Another Day, Another Google Update

This blog is a bit of a pick and mix. Mostly we’ll be chatting about Google algorithm updates and their effect on search...

17 July, 2017

Welcome to the Club! The Low-Down on Google Posts

This blog is all over an area that most of us are well aware of but up until now have only been able...

29 June, 2017

Ranking Fluctuations Unpicked

What's the deal with ranking fluctuations? Should what seems like a scary haywire series of fluxes cause the heart to plummet? In a...

15 June, 2017

How to Avoid Google’s New Penalty for Mobile Popups

Back in August 2016 Google got marketers in a twitch when it unveiled two changes it was to make to mobile search results....

18 January, 2017

Are you using a SWOT analysis for your online SEO campaigns?

A useful and innovative matrix appeared between the 60s and 70s after a successful research project was conducted at Stanford University by Albert...

16 December, 2015

Could These Two Digital Marketing Shake-Ups Affect Your Business?

Benjamin Franklin once uttered the famous words: “Nothing can be certain, except death and taxes”. Never was that more true than in the world of...

22 October, 2015

Twitter : Google Partnership Re-Visited

In May, we echoed the announcement of Google and Twitter’s latest partnership deal to once again include Twitter as a part of Google’s...

01 October, 2015

6 Factors That Affect the Number of Clicks You Get from Google

So your website just landed on the front page of Google. The question is what you can do to make the most of...

09 September, 2015

Guide to Google Analytics

A Guide to the Google Analytics User Metrics That You Should Be Looking At If you have spent any time in Google Analytics then...

09 September, 2015

4 Simple Techniques to Boost Your Online Sales

So you’ve built your website and you’re working on your search engine rankings. The question is what else you can do to increase...

16 July, 2015

6 Tips to Writing Effective Google AdWords Ads

As a Paid Search Agency we are continually reviewing all types of Adwords Accounts from a variety of different size organisations and sectors....

24 June, 2015

4 Essential Tips for a Successful SEO Campaign

As most search engine marketers would agree, SEO has become progressively more difficult over the last few years. This is thanks to a...

05 June, 2015

May Google Announcements

Google never stop evolving their products and services and this month is no different. Google have made two announcements; a brand change of...

01 June, 2015

An SEO and Lead Generation Relationship

A general view of marketing has always been a factor in whether your product or service will be successful in any niche. As...

07 May, 2015

Leveraging Psychology to Grow Your Bottom Line Online

When someone arrives at your website, what are you hoping they will do? Perhaps you want them to buy a product, request a quote...

31 March, 2015

Google Search Mobile Friendly Algorithm Update: Does this Spell Disaster for You?

Google has recently advertised that it will be bringing out a new Algorithm update that will effectively penalise sites that are not built...

23 March, 2015

The #1 Strategy for SEO Success in 2015 And Beyond

Google, the most-used search engine in the world, launched on September 4th 1998. Today, some 17 years later Google processes 40,000 search queries...

20 February, 2015

Let Your Competitors Help Your SEO

Let’s face it, we all have a love/hate relationship with our competitors. But as the wonderful world wide web grows, we as digital marketing...

18 February, 2015

Joining a Clan of SEO Wizards

Our starting position? Eyes up, fingers down. Our quest? To improve our client’s Google search engine results. Our landscape? Mount Google. Our master? Lord Google. Sound simple?...

12 February, 2015

Are You Making These 5 Common SEO Mistakes

It was in 1859 that Charles Darwin originally published On The Origin of Species, his account of evolution by natural selection. Darwin noted...

21 January, 2015

What makes up the perfect optimised page?

One of the problems that we face when helping clients to build a website is the issue of content. For many there is...

20 January, 2015

What is Quality Score and why is it so important?

The primary key to delivering the best traffic to your website through Adwords is through achieving a high quality score for each of...

17 December, 2014

Google Adwords – Sitelinks for Mobile ads

One of the tools in your armoury in creating effective ads that generate good click through rates, is use of compelling sitelinks. Sitelinks are the...